Quotes from San Diego freelance – On Page SEO services
Unlike a brochure that one would hand out to clients; web sites need search engine copy, which is more verbose than what you would put in a brochure. … For SEO the text book rule is to have a page for each product or service …
… The reason many sites do not have sales is they are not found in search engines for the products they sell – or if they are found they are failing to close a sale.
Let me also point out this is one of the reasons SEO professionals want to begin work from the very beginning of a web site design. Search Engine marketing is as different from
marketing using brochures as CNN is from a newspaper.
Search engine copy must both satisfy the search engines and work towards closing the sale – It fails if does not do both.